Why are Bounty bars being discontinued?

Bounty bars are not fully discontinued , but they were temporarily removed from some Celebrations tubs in the UK due to consumer feedback. Mars Wrigley found that a large portion of customers disliked finding Bounty in mixed boxes, so they trialed Bounty-free versions as a limited holiday campaign—not as a full discontinuation. The regular bars are still available in many stores and online.

Are bounties being discontinued?

No, Bounty bars are still in production. The confusion came from a publicity campaign by Mars, where some Celebrations tubs were released without Bounty bars. It was a marketing test, not a permanent decision. You can still buy the original Bounty bars from major retailers and import sites.

Why was the Bounty removed from Celebrations?

Bounty was temporarily removed from some UK Celebrations boxes as part of a marketing campaign in response to a survey. Nearly 40% of participants said they would rather not find Bounty bars in their tub, prompting Mars to try out a "No Bounty" version during the holiday season. It sparked huge debate and renewed interest in the product.

Pink Bounty Bars – The Best 2025 Coconut Dessert Trend

Description

These no-bake Pink Bounty Bars are a vibrant and healthy twist on the classic coconut treat. Made with natural ingredients like shredded coconut, maple syrup, and pink pitaya or raspberries, they’re gluten-free, dairy-free, and perfect for snacking, gifting, or impressing at events.

Ingredients

Scale

2 cups shredded unsweetened coconut
3 tablespoons coconut oil (melted)
4 tablespoons maple syrup (or honey)
1 teaspoon vanilla extract
2 tablespoons pink pitaya powder or ½ cup mashed raspberries
200g dark chocolate (70–90%) for coating

Instructions

Mix Base
Combine shredded coconut, coconut oil, maple syrup, vanilla extract, and pitaya powder (or mashed raspberries) in a mixing bowl. Mix well until fully incorporated.
Press into Pan
Line a small loaf tin with parchment paper. Press the mixture firmly into the tin to create an even layer.
Chill
Refrigerate for 1–2 hours until the mixture is firm.
Slice
Remove from the tin and slice into even bars.
Dip in Chocolate
Melt dark chocolate. Use a fork to dip each bar, allowing excess chocolate to drip off. Place on parchment paper.
Final Chill
Refrigerate for 30 minutes to set the chocolate.
Serve or Store
Store in an airtight container in the fridge for up to 1 week.

Notes

For a sweeter result, add 1–2 tablespoons more maple syrup.
You can roll the mixture into balls instead of bars for a truffle version.
Use freeze-dried raspberries crushed into powder for added color and texture.

Prep Time: 20 minutes
Cook Time: 0 minutes
Category: Dessert, Snack
Method: No-Bake
Cuisine: Global

Nutrition

Serving Size: 1 bar
Calories: 160
Sugar: 6g
Sodium: 10mg
Fat: 11g
Saturated Fat: 9g
Unsaturated Fat: 2g
Trans Fat: 0g
Carbohydrates: 13g
Fiber: 3g
Protein: 1.5g
Cholesterol: 0mg

Keywords: Pink Bounty Bars, Coconut Bars, Vegan Coconut Snack, Healthy Dessert, No-Bake Bars